7 Steps to the Perfect Listing Appointment

There are seven steps to complete a wildly successful listing appointment.



1. Pre-qualify the listing - Before going on the appointment, call the prospect and use the "Pre-qualifying the Listing Script." CLICK HERE FOR SCRIPT

2. Pre-Listing Package  - Use the pre-listing presentation feature on ToolkitCMA and email it to the prospect. 

3. TNT - Tour and Take notes - When you arrive at the home, ask for a tour and take notes about the good, bad and ugly features of the home.

4. Safe Island - Find a place in the home (preferably the kitchen table) where there is a place to  sit at a table with no distractions.

5. Presentation - Remember FBT (Feature/Benefit/Tie-Down) Get 5 yes's and go for the close "So here's what happens next..."

6. Pricing - Go over the CMA and NET SHEET with seller and agree on a price. 

7. Sign the Listing Agreement